REGTECH
Salv
Salv is a regtech company dedicated to fighting financial crime; its standout product is Bridge – a tactical information-sharing platform that enables cross-border collaboration between financial institutions.
Maine worked with Salv between March 2022 and February 2024 to build its profile as a SaaS player.
Objectives
To create interest around its proprietary platform, Bridge, while establishing Salv as a credible SaaS entity in the UK and European markets.
Our solution and results
Executed a successful media launch and ongoing coverage for Bridge:
Feature article in Bloomberg and a long-form piece in Finextra
Follow-up coverage in PYMNTS and Computer Weekly highlighting effectiveness against Authorised Push Payment (APP) fraud
Continued press interest in Bridge’s collaborative approach
Established the CEO as a leading voice in collaborative financial crime prevention:
Through regular background briefings and commentary with publications like Financial Times, Bloomberg, Fintech Futures and Fintech Times
Leading to meaningful relationships with key journalists
Made introductions to key industry analysts as Salv reached sufficient scale, leading to coverage by S&P Global and inclusion in the Chartis RiskTech Quadrant®
Salv reported increased inbound sales enquiries and organic media queries as a result of the increased industry recognition
Over 120 press clippings secured during the engagement period
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